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In the fast-paced world of real estate, capturing a buyer’s attention is paramount. High-quality images are not just a nice-to-have; they are essential. 

Yet, snapping the perfect shot is only half the battle. Editing plays a critical role in transforming good photos into great ones. This is where a professional real estate photo editor comes in.

Whether you are a real estate photographer or an agent, leveraging a professional real estate photo editor can significantly enhance your business. 

Let’s explore why!

9 Benefits of Using a Pro Real Estate Photo Editor

Here are 9 compelling reasons why you should consider using a professional real estate photo editor to help enhance your property photos.

1. Improved Image Quality

The first and foremost benefit of using a professional real estate photo editor is the significant improvement in image quality. 

Professional editors have the tools and expertise to adjust lighting, correct colors, and sharpen images. They are also trained in more advanced editing techniques such as:

This ensures that every photo showcases the property in the best possible light, literally and figuratively.

2. Maximized Image Consistency

Single Property Websites

Consistency is key in real estate photography. A professional photo editor ensures that all images in a listing have a uniform look and feel, which helps create a cohesive and appealing portfolio. 

This consistency can be particularly effective for property websites and brochures, making them look more polished and professional.

PhotoUp even offers dedicated photo editing services, where an editor or team of editors are assigned to you, and only you, and learn your unique editing style. 

We have experienced that dedicated editors provide the highest quality and most consistent edits with orders rated “Good” or “Amazing” over 99% of the time.

3. Time and Money Savings

Time is money, especially in real estate.

As a real estate photographer, you know that editing photos can be a time-consuming task, and not everyone has the skills to do it efficiently. 

By outsourcing this task to a professional real estate photo editor, you can free up valuable time to focus on other aspects of your businessbeing out in the field shooting more properties and building client relationships. 

Plus, the return on investment from high-quality images can be substantial. Your agent clients will keep coming back for more photo sessions and they might also spread the word to other agents and Realtors.

4. Removes Imperfections

Even the best photographers can’t avoid occasional imperfections—whether it’s a stray shadow, a blemish on the wall, or an unexpected reflection. 

Professional photo editors can seamlessly remove these flaws, ensuring that the final images are clean and flawless.

High-Quality & Consistent

Real Estate Photo Editing

Hire a dedicated editor with performance metrics from $7/hour.

5. Enhances a Property’s Selling Points

Each property possesses distinctive features that can captivate potential buyers. 

Whether it’s the stunning backyard, the expansive entertainment room, or the breathtaking view from the master bedroom, showcasing these elements through your lens can make all the difference. 

By highlighting these unique selling points in property photos, you empower real estate agents to market homes more effectively and attract interested buyers.

6. Add Details to Property Photos

Sometimes, it’s the little details that make a big difference. 

Professional real estate photo editors can, for example, use advanced techniques like virtual staging and insert digital furniture and decor, or even digitally improve the landscaping

They can also:

These enhancements help potential buyers visualize themselves living in the property, making it more appealing.

7. Increases Home Sales

For real estate photographers, capturing the essence of a property is crucial. 

Buyers are drawn to listings that feature stunning, high-quality images. They are proven to attract more views and generate greater interest. 

To ensure your photos attract views and drive sales, they must be clear, crisp, and vibrant. 

Additionally, properties with professionally edited photos tend to sell faster and at higher prices since potential buyers can envision themselves living there.

This is a direct result of the improved image quality and enhanced property features that professional editing provides.

Remember, exceptional photography is not just a bonus—it’s a vital component in making a home’s listing stand out in a competitive market.

8. Improves Your Credibility as a Photographer

For real estate photographers, offering professionally edited photos can set you apart from the competition. 

It demonstrates your commitment to delivering the best possible product to your clients, which can enhance your reputation and lead to more business.

Recognizing the importance of excellent images, real estate agents should want to hire reputable photographers who can deliver high-quality photos with a fast turnaround.

9. Helps Grow Your Business

Finally, leveraging a professional real estate photo editor can contribute to the overall growth of your business. 

High-quality images attract more clients, whether you’re a real estate photographer or an agent. More clients mean more opportunities and more opportunities translate to business growth.

It can also help you save valuable time. Here are just a few things outsourcing your post-processing to a professional photo editing service can do for you:

  • Free up your time to shoot more properties
  • Spend more time marketing your business and gaining new clients
  • Build lasting relationships with your clients
  • Spend more time with your family and friends
  • Get more sleep while your team is busy editing
  • Lastly, photo editors know a lot of tricks to make your photos look even better

Getting a second eye on your real estate photography and possible suggestions for improvements can help take your images to the next level.

Now, with the benefits of using a professional real estate photo editor out of the way, let’s backtrack a bit and discuss whether editing is necessary for real estate sales. 

Is Editing Real Estate Photography Necessary?

Yes! In today’s competitive real estate market, having high-quality images is non-negotiable. 

Consider these stats:

  • 32% of homes with high-quality photographs sell faster than those without visuals
  • 83% of buyers said pictures were very important in helping them choose which homes they will visit
  • 61.3% of brokers believe high-quality photography is crucial for selling homes
  • Homes with higher-end images receive 47% higher asking prices per square foot
  • And 72.2% of Realtors report that high-quality photography leads to more clients

As you can see, professional real estate photography offers numerous benefits, from helping buyers decide what properties to visit to increasing sales and receiving higher asking prices. 

Whether you are a real estate photographer looking to elevate your portfolio or an agent aiming to sell properties faster, investing in professional photo editing is a smart move.

With that said, let’s present your best option for outsourcing your editing – PhotoUp.

High-Quality & Consistent

Real Estate Photo Editing

Hire a dedicated editor with performance metrics from $7/hour.

PhotoUp – Your Professional Real Estate Photo Editor

If you want to create captivating real estate photos that are sure to impress clients and sell listings, PhotoUp’s expert team of real estate photo editors is here to help.

PhotoUp offers an affordable editing service that streamlines the editing process, providing high-quality, customized images, videos, and virtual tours at a fraction of the cost of hiring an in-house editor. 

Our team of editors, based in the Philippines with a local sales and support team in the US, is ready to assist you with all your editing needs, such as:

  • Improper exposure levels
  • Harsh shadows, lack of light, etc.
  • Blurred images that were taken without a tripod
  • Images that need cropping or other effects
  • Lawn greening and sky replacements
  • Twilight and day-to-dusk editing
  • Manual blending and pano stitching
  • Clutter and advanced object removal
  • Line and angle corrections
  • And much more!

When it comes to pricing, we offer some of the most competitive rates in the industry. Depending on the complexity of the edits and your subscription, our editing services range from $1.10 to $9.00 per image.

And it doesn’t stop there…

A One-Stop Shop for Real Estate Marketing

Watercolor House Portraits by PhotoUp
Watercolor House Portraits by PhotoUp

Additionally, PhotoUp is a complete one-stop shop for all your real estate marketing needs and also offers services such as:

So, don’t let editing become a time-consuming task. Trust PhotoUp for all your real estate photo editing and marketing needs.

How to Get Started

Getting started is easy breezy. 

All you need to do is sign up for a free PhotoUp account, upload your images, provide us with your instructions, and lastly, download your beautifully edited images!

PhotoUp Real Estate Photo Editing Uploader Demo

To see how easy it is to get started with PhotoUp, check out our real estate photo editing uploader demo:

It’s really that simple!

Sign up for a free PhotoUp account today and take your real estate photography to the next level. 

As a bonus, you get 10 free credits when you sign up for an account you can use on any of our services.

We hope this blog post helped you realize why you should use a professional real estate photo editor to ensure captivating property photos. Before you go, you may also want to check out some related resources: 

Stina Pettersson

Professional Blogger

Stina is an entrepreneur, digital marketer, and professional blogger who's passionate about real estate photo editing, being outdoors with her pup, and sweaty gym sessions. She loves the written word and has been writing for publications like Forbes and Thrive Global. Originally from Sweden, she's called South Florida her home since 2013.

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